If you own a blog or run an Internet business, you probably spend a good deal of time trying to get people to visit your site.  Once you get them there, why not keep them there?  One way to do this is to provide your site’s visitors with the information they are looking for.

If you can do that, then chances are people will stick around for a longer amount of time and will look at multiple pages, rather than just glancing at the page they landed on and leaving.  The longer people stay on your site, the greater the chances are that they will take action, either by signing up for your RSS feed, leaving a comment, or clicking an advertisement.

One way to make sure visitors to your website get the information they’re looking for is to use a Related Posts plugin.  WordPress publishers can use the “Yet Another Related Post Plugin,” which is the plugin I use on this site.  This will add links to other posts that are related to the post being read.  A lot of the time, site visitors will click on one of these links for more information, thus creating more traffic for you, more ad impressions, and more opportunity for exposure.

Here is what you will see below the footer of your blog posts after you install the YARPP.

Those who use blogger or other web publishing or blogging platforms can use the LinkWithin widget.  Both YARPP and LinkWithin are easy to install and integrate into your website.  A few keystrokes and clicks and you will have created more traffic within your website. Linkwithin is very effective because it displays post pictures in addition to the links to related posts, which will help attract more attention and more engagement from your site visitors.

After I installed the related post plugin on this site, pageviews immediately increased by a third.  Some days, it’s increased by 50 or 60% in relation to unique visits.  

It takes a lot of effort to get visitors to your blog or online business.  Why not keep them their a little bit longer.  Using related posts plugins is the easiest way to create more page views, and the best part about it is that it helps your visitors navigate your site to the content they’re looking for.

You may have an older post that doesn’t get a lot of search engine love.  This post may be “revived” when you write something related to it at a later date.  Keeping a healthy flow of traffic throughout your website makes good things happen.

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